How I Transitioned My Firm to Value Pricing
Becoming the King of Your Forest: Why Courage is the Value Pricing Savior
Implementing value pricing today is simpler than when I lead my firm through the metamorphosis from hourly billing and timesheets to value pricing. It may be simpler; however, the challenges are not physical, they are mental. Ultimately this is and always has been a leadership issue; you must want to choose change.
I spearheaded my firm’s conversion nearly twenty years ago. Shortly after meeting my VeraSage Institute co-founder, Ron Baker. Why did I leap into the unknown of Value Pricing? Because I inherently knew it ...